NLP Business School




Negotiation using NLP





Negotiations occur more often than just in the sales environment. Any individual that regularly needs to meet objectives and out-comes will benefit enormously from this course framework.

Course objectives


On successful completion of the programme participants will be able to:
  • Plan the negotiating arena and structure the negotiation
  • Construct their case convincingly
  • Prepare the 7 steps for successful negotiations
  • Apply the 4 essential rules of negotiating
  • Recognise body language signals and underlying communication clues
  • Use their personal power to negotiate successfully towards win/win

    Course Content

  • What is negotiation and what is your potential as a negotiator
  • Preparation - the foundation of a successful negotiation
  • The 7 steps of negotiating success
  • The importance of mindset and beliefs
  • The paradigms of human interaction
  • Four essential rules of negotiation
  • The negotiating arena - constructing the case convincingly
  • Top negotiating tips





    Customer Service The Sales Differentiator

    Managing customer expectations is key to this programme and participants are challenged to consider service from different customers’ perspectives that leads to the psychology of customer relationships. The programme is underpinned with best customer service theory and practice and includes the basic skills to deliver excellent service. This course will benefit everyone involved in the management and delivery of excellent customer service/ relations. Course objectives
  • To instil in delegates a dramatically improved ability to improve their sales.
  • To identify and apply the 4 key areas of successful selling. Training delegates to habitually ask specifically outcome focused questions.
  • To quickly and more effectively close with integrity their existing and potential new clients through cutting edge technologies Course Content
  • Using service as a differentiator to create sales
  • How Impactive Customer Service generates sales
  • Why Customers buy experiences not products or services
  • Describe six principles of Customer Service, and list how these apply in their own business area
  • Develop sensory acuity – would you buy from you?
  • Use a range of interactive skills (Selling is never the gift of the gab!)
  • Manage difficult customer situations skilfully
  • Employ effectively different channels of communication
  • Give added value Identify the impact and importance of effective Customer Service
  • Define, what Customer Service is in customers’ expectations
  • Set customer service standards Identify models of excellence in Customer Service provision
  • Identify service gaps where the actual service level is falling short of customer expectations
  • Develop a plan for attaining and maintaining high levels of Customer Service in their business.






    Mesmerising Sales

    Sales is all about communication, this programme uses cutting edge Persuasion Technologies taken from disciplines such as NLP and conversational hypnosis to supercharge your sales success in any situation.
    On successful completion participants will be equipped to:
  • Plan the sales meeting and prepare personally
  • Establish effective rapport
  • Explore and pinpoint the client’s needs
  • Use the client’s language (emotional dialect) to present benefits
  • Use a ‘never fail’ recipe for handling objections
  • Close professionally
  • Develop personal skills to generate and maintain a positive emotional state
  • Read and interpret non-verbal signals
  • Model the best performers in the field
  • Discover, unravel and model excellence in top sales people Content Plan the sales meeting:
  • Clarify your outcomes for the meeting (well- formed outcomes)
  • Access constructive personal state (state anchoring)
  • ‘Second position’ the client (perceptual positions) Establish rapport:
  • Use NLP techniques to read and sense what works for your client
  • Build and maintain rapport comfortably, professionally and with integrity Explore needs:
  • Use key questioning techniques to elicit buying strategies
  • Raise awareness of preferred personal and interactive styles (metaprograms)
  • Advanced listening skills
  • ‘Pacing’ the client ‘Emotional dialect’:
  • Presenting benefits
  • Managing questions, reservations and objections
  • language fingerprinting’ – recognising, interpreting and using personal language patterns Close professionally:
  • A range of approaches and scripts for asking the closing question
  • Recognising when to close Positive emotional state:
  • Choose and keep positive states that work for you
  • Access positive states instantly and at will Non-verbal messages:
  • Read and interpret clients’ signals
  • Explore and/or confront negative signals sensitively and professionally
  • Raise personal awareness of your own non- verbal messages